RIM is not doing very good right now. In fact, it is not doing good at all. They are losing market share everywhere. Once giant in the smartphone industry, no one expected the company to be in it’s position today (Okay, we might be a little bit exaggerating here but it is kinda bad) . But it is not the end yet, with the new CEO of RIM, Thorsten Heins, RIM tries to make the company or their smartphones more consumer friendly by creating THE BOLD TEAM consisting 4 fictional characters.
We think this move is down right desperate. But who knows, this might actually work and save RIM from all of this.
If you are interested, learn more about these characters below:
Like us on Facebook and follow us on Twitter!